Apple’s massive success with CarPlay paves the way for automotive ambitions | WHAT REALLY HAPPENED X-Frame-Options: SAMEORIGIN

Apple’s massive success with CarPlay paves the way for automotive ambitions

Apple introduced CarPlay in 2014 as a way to integrate the iPhone and a car’s dashboard. Since then, it’s become ubiquitous in new cars.

Around the world, over 80% of new cars sold support CarPlay, Apple said last year. That works out to about 600 new models, including cars from Volkswagen, BMW, and Chrysler. Toyota, one of the longest holdouts, started including CarPlay in 2019 models.

It’s also a top feature for many drivers and car buyers. Twenty-three percent of new car buyers in the U.S. say they “must have” CarPlay and 56% percent are “interested” in having CarPlay when buying a new vehicle, according to a 2017 Strategy Analytics study. When Ford’s highly anticipated electric F-150 goes on sale, it will support CarPlay.

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